Thursday, 19 July 2018 23:00

First to $1 trillion: Amazon or Apple? No-brainer — the people have spoken

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For years now, Apple has been on a relentless push to become the first company to reach $1 trillion in market capitalization. It seemed like a foregone conclusion: The lofty valuation crown would belong to the tech darling. Just a matter of time.

Then Amazon happened.

Apple still holds the edge with a market cap of $944 billion, but Amazon, riding another strong showing on Prime Day[1], just crossed $900 billion for the first time this week and, despite a dip to $886 billion in Thursday’s session, it seems to have momentum, and popular opinion, on its side.

Amazon AMZN, -1.63%[2] which reports earnings next week, banged out a fresh high on Wednesday and is up more than 50% for the year, while Apple AAPL, +0.78%[3]  hasn’t broken into uncharted territory since June and is up only about 12% year-to-date. Apple reports on July 31.

MarketWatch asked followers who they think has the upper hand in the race for $1 trillion, and, so far, it’s not particularly close. Earlier, Amazon held a 73% to 27% lead, though that has since inched down to a 67% lead.

Which company will be the first to hit a $1 trillion market cap?

— MarketWatch (@MarketWatch)

But not everybody was bullish enough to make a pick:

Which one won't be in business in 20 years?

— rb (@twitingmachine)

That’s a poll for another day.

At any rate, to hit $1 trillion, Amazon needs to rally about 13% and break above $2,060, while Apple only has to get to $203.45, a 6% gain. ...


  1. ^ another strong showing on Prime Day (
  2. ^ AMZN, -1.63% (
  3. ^ AAPL, +0.78% (
  4. ^ July 19, 2018 (
  5. ^ July 19, 2018 (

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